Privacy Policy

Last Updated: 2/21/2025

Effective Date: 2/21/2025

Hairthetics ("we," "us," or "our") is committed to protecting your privacy in compliance with U.S. federal law and Florida state regulations. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.hairthetics.org or engage with our services.

1. Information We Collect

We may collect the following types of information:

• Personal Information: Name, email, phone number, date of birth, and medical history (provided voluntarily via forms or consultations).
• Protected Health Information (PHI): Medical records and treatment details, governed by HIPAA.
• Mobile Information: Phone numbers collected for appointment reminders, updates, holidays and birthday greetings, or promotional purposes.
• Photographic Data: Before-and-after photos (collected only with explicit written consent and anonymized to protect your identity).
• Technical Data: IP address, browser type, and usage data via cookies.

2. How We Use Your Information

We use your information to:

• Provide medical services, manage appointments, and communicate with you.
• Send appointment reminders, updates, or promotional offers (with your consent).
• Improve our website, services, and patient experience.
• Use anonymized before-and-after photos for educational, marketing, or training purposes (only with your written consent).

3. Sharing of Information

We do not sell, trade, or rent your personal information to third parties for marketing purposes.

• Mobile Information: No mobile information will be shared with third parties/affiliates for marketing/promotional purposes.
• HIPAA Compliance: PHI is only shared:
• With your written authorization.
• For treatment, payment, or healthcare operations.
• As required by law (e.g., public health reporting).
• Service Providers: Third parties must sign Business Associate Agreements (BAAs) to handle PHI under HIPAA.

4. Patient Photo Consent

• Before-and-after photos will only be used with your explicit written consent.
• Photos are anonymized (e.g., faces obscured) to prevent identification.
• You may withdraw consent at any time by contacting [email protected]

5. Data Security

We implement safeguards (e.g., encryption, access controls, secure servers) to protect your data per:

• HIPAA Security Rule
• Florida Information Protection Act (FIPA)
• FTC Safeguards Rule

6. Your Rights

• HIPAA Rights: Request access to or correction of your personal data.
• Opt-Out: Unsubscribe from marketing communications via the "unsubscribe" link in emails or by contacting us.
• Deletion: Request deletion of non-medical data, subject to legal retention requirements.

7. Children's Privacy

Our services are not directed at individuals under 13 years of age (per COPPA). We do not knowingly collect data from minors.

8. Compliance with Federal & Florida Law

This policy complies with:

• HIPAA: For PHI protection and patient rights.
• TCPA: Prior consent for automated calls/texts.
• CAN-SPAM: Clear opt-out mechanisms in emails.
• FTC Act: Prohibition of deceptive data practices.
• Florida FIPA: Data breach notification and security standards.

9. Updates to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last Updated" date.

SMS Marketing Policy

Note: This section applies specifically to SMS marketing and does not replace our general Privacy Policy.

Collection of Phone Numbers

We collect your phone number only when voluntarily provided, such as during transactions, inquiries, or when signing up for promotional messages. You can opt in during your initial interaction with our website, through a pop-up, or by checking an SMS consent box on a form.

Use of Phone Numbers for SMS

Your phone number may be used to send personalized services, updates, and promotional offers. These may include appointment reminders, service updates, and special discounts. Standard SMS carrier charges may apply.

Opting Out of Marketing Messages

You may opt out of receiving SMS marketing messages at any time by:- Texting STOP- Texting UNSUBSCRIBEPlease allow up to 10 business days for the opt-out process to take effect.

Privacy of Phone Numbers

After opting out, your phone number will not be sold or transferred to third parties for marketing purposes. Limited sharing with subcontractors for support services (e.g., customer service) may occur.

Access to Promotions and Discounts

Opting into SMS is not required to access promotions or discounts, which may also be available directly on our website.

Changes to This Policy

We may update this policy periodically. Significant changes will be posted on our website.

Non-sharing Clause

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties

Data Privacy and Security

At Biomedical Research Advisors LLC, DBA Hairthetics, we take the privacy and security of your personal information seriously. We implement reasonable administrative, technical, and physical safeguards designed to protect the information you provide through our Website and related communications.

Protection of Personal Information

We maintain security measures to help prevent unauthorized access, disclosure, alteration, or destruction of personal information collected through our Website. While no method of electronic transmission or storage is completely secure, we continually work to protect your information using industry-standard security practices.

Contact Us

Hairthetics

Address: 601 N Federal Hwy, Suite 411, Hallandale Beach, Florida, 33009

Email: [email protected]

Phone: +1 (754) 288-3171

By using our services, you acknowledge you have read and agree to this Privacy Policy.